Behind the Brand
These brand stories are based on publicly available information from brand websites, social media, and other online platforms. As Pearl grows, we hope to connect directly with founders and feature original interviews here, giving you a deeper and more personal look into the brands in our directory.
Founder Story
Nora Chamaa
Nora Chamaa · Veiled
Nora Chamaa and the Vision Behind Veiled
From a deep desire to make modest fashion feel effortless and beautiful — the story of how Nora Chamaa built Veiled into a brand that dresses Muslim women with intention, giving back to communities with every purchase.
Founder Story
Nada Merrachi
Nada Merrachi · Merrachi
Nada and the Vision Behind Merrachi
From a living room in the Netherlands to modest fashion destinations around the world — the story of how Merrachi was built on heritage, craft, and a deep belief that Muslim women deserve beautiful clothes.